Meesho's shares rose by 5.48% following a significant increase in orders during the first day of its Mega Blockbuster Sale 2026. The company reported a 75% year-on-year growth in orders, signaling a strong start to the festive shopping season.
- Orders grew 75% year-on-year on Day 1 of the sale.
- Order rate peaked at over 75,000 per minute shortly after the sale began.
- Customer transactions increased by 60% year-on-year.
- Meesho Mall orders grew over 200% year-on-year.
- AI-powered recommendations influenced 85% of orders.
- RPS Ventures sold nearly 1% stake in Meesho for ₹900 crore.
- Company's loss narrowed to ₹132.8 crore in Q1 FY27.
- Revenue grew 48% to ₹3,712.81 crore in the quarter ended June 2026.
How did Meesho perform during the festive sale?
On the first day of the Mega Blockbuster Sale 2026, Meesho experienced a 75% increase in orders compared to the same day last year. Orders peaked at over 75,000 per minute within 15 minutes of the sale starting. The number of customers making transactions rose by about 60% year-on-year. This growth spanned multiple product categories including fashion, home and kitchen items, beauty and personal care, kids’ products, and electronic accessories.
What growth did Meesho Mall see during the sale?
Meesho Mall, the platform's branded shopping section, saw orders increase by more than 200% year-on-year on the first day. The number of customers from Tier 3 and smaller cities nearly tripled. Additionally, over one-third of shoppers purchased a Mall product for the first time, choosing from more than 1,000 brands. Beauty and personal care products were especially popular among first-time Mall buyers, including items like face washes, perfumes, soaps, and skincare products.
How does Meesho use AI to enhance shopping?
Meesho uses artificial intelligence to personalize product recommendations. On the first day of the sale, AI-powered suggestions influenced around 85% of orders. This technology helps connect shoppers with products they are likely to buy, improving the shopping experience and boosting sales during major events like the festive sale.
What recent changes occurred in Meesho's shareholding?
In September 2026, RPS Ventures, a venture capital firm based in California, sold nearly a 1% stake in Meesho through block deals worth ₹900 crore. The sale reduced RPS Ventures' holding from 1.18% to 0.34%. Several domestic and foreign institutional investors, including the Singapore government and mutual funds, purchased shares at the same price.
How did Meesho perform financially in the recent quarter?
Meesho's loss narrowed to ₹132.8 crore in the quarter ended June 2026 (Q1 FY27), compared to a loss of ₹289.35 crore in the same period last year. The company's consolidated revenue from operations grew by 48% to ₹3,712.81 crore, driven by higher sales and fewer order cancellations. The gross merchandise value (GMV) increased by about 26% to ₹19,054 crore during the quarter.
What is Meesho's role in India's e-commerce market?
Meesho is an Indian e-commerce platform that connects consumers with sellers, logistics partners, and content creators. It is considered the largest e-commerce platform in India by annual transacting users and placed orders. The company supports small businesses and individuals in selling products online and uses AI to improve product discovery and operational efficiency.
Frequently Asked Questions
Q: What caused Meesho's stock to rise recently?
A: The stock rose due to a 75% year-on-year increase in orders during the first day of its festive Mega Blockbuster Sale 2026, indicating strong demand.
Q: Which product categories saw the most growth during the sale?
A: Categories such as fashion, home and kitchen, beauty and personal care, kids’ products, and electronic accessories saw significant growth.
Q: How does Meesho support sellers and buyers?
A: Meesho connects small businesses and individuals with customers, offering AI-powered personalized recommendations to improve shopping experiences.
Q: What financial improvements did Meesho report recently?
A: Meesho's loss narrowed to ₹132.8 crore in Q1 FY27, with revenue growing 48% to ₹3,712.81 crore and GMV increasing by 26%.
